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Corporate CommunicationCertificationNOSS Level 5

Certifyd Public Relations Manager (CPRM)

The Certifyd Public Relations Manager (CPRM) prepares PR and communication managers to run corporate communication, stakeholder relations, public affairs and internal communication that protect the organisation's reputation.

Or start with one core course. It counts toward the CPRM once you finish it.

Sample
Certifyd

This certifies that

Nur Aisyah binti Ahmad, CPRM

has completed the certification

Certifyd Public Relations Manager (CPRM)

CFY-2026-000000

Sample certificate
Verified

Certifyd Public Relations Manager (CPRM) is a Certifyd certification for Corporate Communication professionals in Malaysia, aligned to NOSS Level 5 competency units. You earn it by completing 3 core courses, 5 days in total, live online, each assessed by an online test and a work document. It starts with a free 10-minute online Readiness Check.

Duration
5 days
Level
NOSS Level 5
Price
From RM 2,570.00

Why earn the CPRM?

Reputation is built in many small exchanges with investors, regulators, agencies and staff, and lost when those exchanges are unplanned. Planned PR programmes with clear policy, budget and evaluation keep every audience informed and confident in the organisation.

As a CPRM you can set PR policy and programmes, manage stakeholder and government relations, facilitate a change programme and run internal communication from plan to report. Crisis communication is outside this programme.

What will you be able to do as a CPRM?

The Certifyd Public Relations Manager (CPRM) prepares PR and communication managers to run corporate communication, stakeholder relations, public affairs and internal communication that protect the organisation's reputation.

The Certifyd Public Relations Manager (CPRM) brings together 3 core courses, 5 days in total, aligned to NOSS Level 5 competency units. You can start with any core course, and each one counts the moment you pass its online test and work document. When every course is credited, you submit the certification assessment and earn the CPRM title.

  • Formulate PR policies and plan, run and evaluate international PR programmes
  • Plan and run stakeholder relations programmes and coordinate conflict resolution
  • Manage public affairs and government relations programmes within protocol requirements
  • Facilitate organisational diagnosis, change readiness and change agents
  • Formulate internal communication policy and plan, run, evaluate and report its programmes

Who is the CPRM for?

  • Corporate communication and PR managers
  • Public affairs, government relations and investor relations officers
  • Internal communication leads in large organisations and GLCs
  • Not sure you are ready? The free readiness check shows where you stand before you pay anything.

Which core courses lead to the CPRM?

Take them in any order, live online. Each one earns its own certificate and transcript.

What does the CPRM cover?

Each unit is a national competency standard.
A corporate communications officer talking with local residents beside boxes of donated school supplies at a community hall
  • Corporate CommunicationNational competency unit
  • Internal Communication ManagementNational competency unit
  • Corporate Communication & Stakeholder Relations2 days: Run international PR, facilitate organisational change and manage stakeholder relations from policy to report.
  • Public Affairs & Government Relations1 day: Plan and lead public affairs and government relations programmes that respect protocol and serve the organisation's agenda.
  • Internal Communication Programme Management2 days: Set internal communication policy and run the channels, programmes and reports that keep staff informed.

How do you earn the CPRM?

Free Readiness Check first, a verifiable certificate at the end.
  1. Check your readiness, freeTake Public Relations Readiness Check online. It scores each area and names the core course to take first.
  2. Finish the core coursesTake 3 core courses in any order, live online. Each one is credited the moment you pass its test and work document.
  3. Pass the certification assessmentSubmit your certification assessment online. An assessor reviews it and a verifier checks the result. If more evidence is needed, you can resubmit.
  4. Use your titleReceive your certificate with a QR code and use CPRM after your name. Anyone can verify it online.
  5. Go for the JPK microcredentialJoin the one-day in-person Portfolio Development Workshop to organise your evidence, then apply for Microcredential in Corporate Communication, Microcredential in Internal Communication Management through PPT.
  • The final assessment opens once every core course is credited and the certification is bought.

Which JPK microcredentials does the CPRM prepare you for?

Assessed separately through PPT against these units. Certifyd courses help you understand each unit and build the evidence.

Microcredential in Corporate Communication

FB-051-5:2014-C01 · Level 5

Prepared by: Corporate Communication & Stakeholder Relations, Public Affairs & Government Relations.

Corporate Communication (FB-051-5:2014-C01)

  1. Work activity 1: Manage International Public Relations

    Performance criteria

    • International Public Relations policies and strategies formulated, corporate strategic plan analyzed, international Public Relations policies & procedures developed and organization’s International Public Relations guideline established.
    • International Public Relations programs plan formulated, International Public Relations programs objective determined, situational analysis conducted, programs budget prepared, programs timeline determined, tactical and International Public Relations plan developed.
    • International Public Relations programs implemented, International Public Relations programs approval obtained, International Public Relations programs resources reviewed, and International Public Relations programs led.
    • International Public Relations programs monitored, International Public Relations programs plan observed, International Public Relations programs monitoring checklist reviewed, plan against outcomes analyzed, International Public Relations programs implementation practice aligned, and International Public Relations programs implementation variation inspected.
    • International Public Relations programs evaluated, International Public Relations programs performance indicator observed, International Public Relations programs performance measured, International Public Relations programs performance gaps analyzed, International Public Relations programs performance improvement plan formulated, and International Public Relations programs improvement plan generated.
    • International Public Relations report and recommendations prepared, report format, report contents, report objective ,and programs implementation report verified.
    • International Public Relations programs report generation verified.

    Related knowledge

    • International Public Relations policies and strategies formulation.
      • Corporate strategic plan analysis,
      • International Public Relations policies & procedures development
      • Organization’s international Public Relations guideline establishment
    • International Public Relations programs plan development,
      • International Public Relations programs objective.
      • Situational analysis
      • Programs budget preparation,
      • Programs timeline determined,
      • Tactical and International Public Relations plan development.
    • International Public Relations programs implementation.
      • International Public Relations programs approval,
      • International Public Relations programs resources review,
      • Leading International Public Relations programs implementation.
    • International Public Relations programs monitoring.
      • International Public Relations programs plan,
      • International Public Relations programs monitoring checklist review,
      • Plan against outcomes analysis,
      • International Public Relations programs implementation practice alignment,
      • International Public Relations programs implementation variation inspection.
    • International Public Relations programs evaluation,
      • International Public Relations programs performance indicator,
      • International Public Relations programs performance measurement.
      • International Public Relations programs performance gaps analysis,
      • International Public Relations programs performance improvement plan formulation,
      • International Public Relations programs improvement plan generation.
    • International Public Relations Report and recommendations preparation.
      • report format,
      • report contents,
      • report objective ,
      • programs implementation report verification.
    • International Public Relations programs report generation verification.
  2. Work activity 2: Facilitate Change Management

    Performance criteria

    • Organizational Diagnosis process facilitation carried out, organizational current state studied, organizational survey report verified, Organizational Change area Identification process, change objectives establishment and change requirements justification facilitated.
    • Change resistance analysis facilitation carried out, organizational culture studied, organizational power distance survey report verified, objective focused organization concept application studied, reward and measurement systems studied, change resistance level evaluation verification.
    • Organizational Change intervention facilitation carried out, Organizational Change readiness created, Organizational Change targeted personnel identified, change acceptance program strategized and effective teamwork development promoted.
    • Organizational Change strategy formulation facilitation carried out, change plan formulation meeting coordinated, change direction determined, change program budget and resources determined, and top management approval obtained.
    • Change Agents development facilitation carried out, Change Agents grouping created, change agents’ roles clarified and Change Agents confidence generated.
    • Organizational Change program implementation facilitation carried out, Organization Change communication network established, change related training needs identified, change related training program and training program impact measurement verified.
    • Change progress monitoring facilitated, Organizational Change performance indicator and organizational change control instruments determined, Organizational Change Progress Meeting coordinated, and Organization Change problem solving and decision making session facilitated.
    • Change program achievement evaluation report and overall Change program report verified.

    Related knowledge

    • Organizational Diagnosis process facilitation,
      • organizational current state
      • organizational survey report verification
      • Organizational Change identification process.
      • Change objectives establishment
      • Change requirements justification facilitation.
    • Change resistance analysis facilitation process
      • Organizational culture
      • Organizational power distance survey report verification
      • Objective focused organization concept application
      • Reward and measurement systems
      • Change resistance level evaluation verification.
    • Organizational change intervention facilitation process
      • Organizational change readiness,
      • Organizational change targeted personnel identification,
      • Change acceptance program strategy.
      • Effective teamwork development process.
    • Organizational change strategy formulation facilitation process,
      • Change plan formulation meeting coordination,
      • Change direction
      • Change program budgeting and resourcing techniques.,
      • Top management approval obtaining strategy.
    • Change agents development facilitation process & techniques.
      • Change agents’ grouping
      • Change agents’ roles clarification techniques.
      • Change agents confidence development.
    • Organizational change program implementation facilitation process.
      • Organization change communication network establishment,
      • Change related training needs identification,
      • Change related training program and training program impact measurement verification process.
    • Change progress monitoring facilitation,
      • Organizational change performance indicator and organizational change control instruments.
      • Organizational Change Progress Meeting coordination,
      • Organization change problem solving and decision making session facilitation process and techniques.
    • Change program achievement evaluation report and overall Change program report verification process.
  3. Work activity 3: Manage Strategic Public Affairs & Government Public Relations.

    Performance criteria

    • Public Affairs & Government Public Relation protocol requirement analyzed, key Public Affairs & Government Public Relation focus areas identified, Public Affairs & Government Public Relation policy determined, protocol requirements and relevant communication legislations identified and local , global political, social, economic, environmental and technological paradigm overviewed.
    • Public Affairs & Government Public Relations program planning carried out, Public Affairs & Government Public Relations program objectives determined, Public Affairs & Government Public Relations program strategies established, situation analysis process verified, collaboration partner networking verified, program budget preparation verified, program timeline verified, tactical plan formulated and generated.
    • Public Affairs & Government Public Relations programs managed, Public Affairs & Government Public Relations program approvals ensured, Public Affairs & Government Public Relations program resources preparation verified, and Public Affairs & Government Public Relations program led.
    • Public Affairs & Government Public Relations programs controlled, Public Affairs & Government Public Relations program implementation practice alignment verified, Public Affairs & Government Public Relations program implementation variation issues resolved.
    • Public Affairs & Government Public Relations program evaluation verified, Public Affairs & Government Public Relations programs performance indicator reviewed, Public Affairs & Government Public Relations programs performance measurement verified, Public Affairs & Government Public Relations programs performance gaps analysis verified, Public Affairs & Government Public Relations programs performance improvement plan verified, and Public Affairs & Government Public Relations programs improvement plan endorsed.
    • Public Affairs & Government Public Relations and recommendations report analyzed, critical issues identified, problem solving and decision making procedure followed, Public Affairs & Government Public Relations recommendations verified, Public Affairs & Government Public Relations recommendations approval obtained and Public Affairs & Government Public Relations programs report generation verified.

    Related knowledge

    • Public Affairs and Government Public Relation protocol requirement analysis,
      • Key public affairs and government public relation focus areas identification,
      • Public relations affairs and government public relations policy
      • Protocol requirements and relevant communication legislations
      • Local , global political, social, economic, environmental and technological paradigm overview.
    • Public affairs and government public relations program
      • Public affairs and government public relations program objectives
      • Public affairs and government public relations program strategies establishment.
      • Situation analysis process verification.
      • Collaboration partner networking verification,
      • Program budget preparation verification,
      • Program timeline verification,
      • Tactical plan formulation
    • Public affairs and government public relations programs management,
      • Public affairs and government public relations program approvals process,
      • Public affairs and government public relations program resources preparation verification,
      • Public affairs and government public relations program leading.
    • Public affairs and government public relations programs control.
      • Public affairs and government public relations program implementation practice alignment verification.
      • Public affairs and government public relations program implementation variation issues.
    • Public affairs and government public relations program evaluation verification,
      • Public affairs and government public relations programs performance indicator review
      • Public affairs and government public relations programs performance measurement verification,
      • Public affairs and government public relations programs performance gaps analysis verification,
      • Public affairs and government public relations programs performance improvement plan verification,
      • Public affairs and government public relations programs improvement plan endorsement.
    • Public affairs and government public relations and recommendations report analysis,
      • Critical issues identification,
      • Problem solving and decision making procedure
      • Public affairs and government public relations recommendations verification
      • Public affairs and government public relations recommendations approval process
      • Public affairs and government public relations programs report generation verification.
  4. Work activity 4: Manage Stakeholder Relations

    Performance criteria

    • Stakeholder Relations policy and procedure formulated, Stakeholder Relations policy and procedure formulation procedure followed, Stakeholder Relations policy & procedure formulation techniques applied, organizational business environment, and organizational corporate strategy & business plan studied, organizational Stakeholder Relations requirements reviewed, related investment legislation studied, stakeholder interest and requirements examined, Stakeholder Relations policy formulation and Stakeholder Relations standard operating procedure and term of references carried out, and Stakeholder Relations policy manual verified.
    • Stakeholder Relations program planning carried out, organizational public relations strategic plan examined, Stakeholder Relations objectives, Stakeholder Relations activities, Stakeholder Relations program budget and Stakeholder Relations program time frame determined, and Stakeholder Relations program plan generation verified.
    • Stakeholder Relations Program implemented, organization business activities and performance report, corporate financial performance report and corporate statutory related report reviewed, Stakeholder Relations meeting attended, Stakeholder Relations event and Stakeholder Relations visit managed and stakeholder conflict resolution meeting coordinated.
    • Stakeholder Relations program evaluated, Stakeholder Relations program evaluation procedure reviewed, Stakeholder Relations performance indicator determined, evaluation related information, Stakeholder Relations performance and Stakeholder Relations performance gap analysis verified, Stakeholder Relations program improvement plan reviewed and PR Stakeholder Relations program improvement plan endorsed.
    • Stakeholder Relations report reviewed, Stakeholder Relations reporting procedure verified, Stakeholder Relations report format and Stakeholder Relations reporting structure checked, Stakeholder Relations report contents and report graphics & tables reviewed and Stakeholder Relations report generation verified.

    Related knowledge

    • Stakeholder relations policy and procedure formulation
      • Organizational business environment
      • Organizational corporate strategy and business plan.
      • Organizational Stakeholder relations requirements review
      • Related investment legislation.
      • Stakeholder interest and requirements.
      • Stakeholder relations policy formulation
      • Stakeholder relations standard operating procedure and term of references.
      • Stakeholder relations policy manual.
    • Stakeholder relations program planning
      • Organizational public relations strategic plan.
      • Stakeholder relations objectives
      • Stakeholder relations activities
      • Stakeholder relations program budget preparation.
      • Stakeholder relations program time frame
      • Stakeholder relations program plan generation verification.
    • Stakeholder relations Program implementation;
      • Stakeholder relations meeting
      • Stakeholder relations event management
      • Stakeholder relations visit management
      • Stakeholder conflict resolution meeting coordination
    • Stakeholder relations program evaluation
      • Stakeholder relations performance indicator
      • Evaluation related information verification
      • Stakeholder relations performance measurement verification
      • Stakeholder relations performance gap analysis verification.
      • Stakeholder relations program improvement plan review.
      • PR Stakeholder relations program improvement plan endorsement process.
    • Stakeholder relations report review.
      • Stakeholder relations reporting procedure verification.
      • Stakeholder relations report format
      • Stakeholder relations reporting structure
      • Stakeholder relations report contents reviewing techniques.
      • Report graphics and tables reviewing techniques.
      • Stakeholder relations report generation verification.

Source: FB-051-5:2014 Public Relations Management. Assessed separately through PPT; Certifyd does not award the microcredential.

Microcredential in Internal Communication Management

FB-051-5:2014-C02 · Level 5

Prepared by: Internal Communication Programme Management.

Internal Communication Management (FB-051-5:2014-C02)

  1. Work activity 1: Perform Internal Communication policies and procedure formulation.

    Performance criteria

    • Internal Communication policies and procedure formulation concept and requirements analyzed, Internal Communication policy & procedure formulation procedure followed, Internal Communication policy & procedure formulation techniques applied, organizational business environment, and organizational corporate strategy and business plan studied, organizational Internal Communication requirements reviewed, internal communication related legislation studied, Internal Communication and requirements examined, Internal Communication policy formulation, Internal Communication standard operating procedure and term of references formulation carried out, and Internal Communication guidelines established.

    Related knowledge

    • Internal Communication policies and procedure formulation concept and requirements.
    • Internal Communication policy and procedure formulation procedure.
    • Internal Communication policy & procedure formulation techniques.
    • Organizational business environment
    • Organizational corporate strategy and business planning
    • Organizational Internal Communication requirements
    • Internal communication related legislation.
    • Internal Communication and requirements.
    • Internal Communication policy formulation
    • Internal Communication standard operating procedure and term of references.
    • Internal Communication guidelines establishment.
  2. Work activity 2: Perform Internal Communication programs design & planning

    Performance criteria

    • Internal Communication programs design and planning carried out, corporate strategic business plan observed, Public Relation Strategic Plan studied, Internal Communication planning meeting and Situational Analysis process conducted, Internal Communication short , medium and long term needs projected, Internal Communication functional direction finalised, internal communication program objective determined.
    • Internal Communication requirements justification, Internal Communication architecture, Internal Communication programme budget, Internal Communication Program time frame, Internal Communication tactical plan and Internal Communication program verified.

    Related knowledge

    • Internal Communication programs Planning and design
    • Internal Communication programs planning & designing procedure.
    • Corporate strategic business plan observation.
    • Public Relation Strategic Plan.
    • Internal Communication planning meeting.
    • Situational Analysis process
    • Project Internal Communication short , medium and long term needs.
    • Internal Communication functional direction.
    • Internal communication program objective
    • Internal communication requirements justification.
    • Internal communication architecture verification.
    • Internal Communication programme budget verification.
    • Internal Communication Program time frame verification.
    • Internal Communication tactical plan verification.
    • Internal Communication program verification.
  3. Work activity 3: Manage Internal Communication programs implementation

    Performance criteria

    • Internal Communication programs implementation management carried out, Internal Communication programme plan approval ensured, intranet systems development and installation arranged, communication meeting systems and procedure introduced.
    • Internal telephone systems installation and application, Intercom systems installation and application, Inter department mail introduction and implementation, Inter Branch Mail systems introduction and implementation, Internal Circulars Systems introduction and implementation, Notice Board utilization systems, and rules & regulations enforcement verified.
    • News letter editorial board establishment initiated, and employee-employer Grievance handling systems established.
    • Employee suggestion box Program implementation, and Internal Communication program resources verified.
    • Internal Communication Programme implementation led, Internal Communication Monitoring systems report verified, Internal Communication Monitoring systems report analyzed and communication systems implementation progress report endorsed.

    Related knowledge

    • Internal Communication programs implementation management.
    • Internal communication programme plan approval
    • Intranet systems development and installation arrangement.
    • Communication meeting systems and procedure,
    • Internal telephone systems installation and application verification.
    • Intercom systems installation and application verification. ,
    • Inter department mail introduction and implementation verification.,
    • Inter Branch Mail systems introduction and implementation verification.
    • Internal Circulars Systems introduction and implementation verification.
    • Notice Board utilization systems, rules and regulations enforcement verification.
    • News letter editorial board establishment.
    • Employee-employer Grievance handling systems
    • Employee suggestion box Program implementation
    • Internal Communication program resources
    • Internal Communication Programme implementation leading.
    • Internal Communication Monitoring systems report.
    • Internal Communication Monitoring systems report analysis
    • Internal Communication systems implementation progress report endorsement.
  4. Work activity 4: Perform Internal Communication programs evaluation

    Performance criteria

    • Internal Communication programs evaluation carried out, Internal Communication programs evaluation procedure followed, Internal Communication programs evaluation techniques applied,
    • Internal Communication program performance indicator determined, Internal Communication programs performance measured, internal communication program performance gap analyzed, Internal Communication programs performance improvement plan formulated.
    • Internal Communication programs improvement plan report generated.

    Related knowledge

    • Internal Communication programs evaluation process Internal Communication programs evaluation procedure
    • Internal Communication programs evaluation techniques.
    • Internal Communication program performance indicator
    • Internal Communication programs performance measurement
    • Internal communication program performance gap analysis.
    • Internal communication programs performance improvement plan formulation.
    • Internal communication programs improvement plan report generation.
  5. Work activity 5: Perform Internal Communication programs report preparation.

    Performance criteria

    • Internal Communication report and recommendations prepared, report format checked, report content examined, report objective checked, Internal Communication programs implementation report and Internal Communication Programs Report generation verified.

    Related knowledge

    • Internal Communication Report and recommendations
    • Report Format
    • Report content
    • Report Objective
    • Internal communication programs implementation report verification.
    • Internal Communication Programs Report generation verification.

Source: FB-051-5:2014 Public Relations Management. Assessed separately through PPT; Certifyd does not award the microcredential.

Where do you start?

Ten minutes, free, no sign-up.

Public Relations Readiness Check is the free online Readiness Check for this certification. In about 10 minutes it scores each area of the job and names the core course that closes your biggest gap. No sign-up to see your result.

Start with the free readiness check, then one core course. You get a certificate for that course straight away, and it stays credited toward the CPRM whenever you continue.

How much does the CPRM cost?

Live classes by date, then the assessment.

Book each core course by date, then pay for the certification assessment that awards your title. No subscription, no hidden fees.

That is 3 core courses and a final assessment, 5 days of training in total, ending in a title you keep.

  • Live class

    A MITE trainer on set dates, live online. The Certifyd Trainer programme runs in person.

    From RM 590.00

    Duration
    5 days
  • Assessment and certificate

    Your Certifyd certification assessment and certificate. Core courses are booked by date.

    RM 2,570.00

Same track, another title.
See the Corporate Communication track

Frequently asked questions.

Short answers to what people ask first.

How long does the CPRM take?

The 3 core courses add up to 5 days of classes, live online. Each course ends with an online test and a work document.

Is the CPRM aligned to NOSS?

Yes. It is a Certifyd certification aligned to NOSS Level 5 competency units. The certificate is issued by Certifyd by MITE, not by a government body.

Can I take one core course first?

Yes. Each core course is sold on its own with its own certificate, and it counts toward the CPRM when you continue.

Where do the classes run?

Core courses run live online with a MITE trainer, so you can join from anywhere in Malaysia. The optional one-day Portfolio Development Workshop is in person.

How much does it cost?

The current live class prices are shown above. If a price is not published yet, it shows price on request.

Is the CPRM recognised by employers?

The CPRM is a Certifyd certification, aligned to NOSS Level 5 competency units. Each employer decides what it accepts, so the certificate makes checking easy: it names the units behind it, each course comes with a transcript, and any employer can verify it online in seconds.

How are you assessed?

Each core course ends with an online knowledge test (multiple choice) and a performance task: you produce a real work document. When every course is credited, you submit your certification assessment online, an assessor reviews it and a verifier checks the result. There is no oral test.

Can my employer pay for the CPRM?

Yes. When you enrol, choose My employer will sponsor me. We make a private link you send to HR, and they pay by invoice. Teams can ask for a quote on the For companies page.

When do I sit the assessments?

At the end of each core course, then the certification assessment once every course is credited. The live classes run on the dates you choose.

Does the CPRM lead to a JPK microcredential?

It prepares you for one. The JPK microcredential (Penyata Pencapaian) is assessed separately through PPT, recognition of prior achievement, against the same units. Your course certificates and transcripts become portfolio evidence, and the one-day in-person Portfolio Development Workshop helps you organise it. Certifyd does not award the microcredential.

Ready to become a CPRM?

Enrol in the full certification, or take the free readiness check and start with one course.

Or start with one core course. It counts toward the CPRM once you finish it.